Kaulkin Ginsberg Announces New Marketing Division

BETHESDA, MD ? Kaulkin Ginsberg, the leading source of advice, information and expertise for the Accounts Receivable/Customer Relationship Management industry, announced today the formation of a new division, Kaulkin Partners, which will distribute new products and services to the Accounts Receivable Management market.

?From our vantage point of serving this industry in so many ways, we have developed a unique understanding of what is happening in our market,? said Marvin Kaulkin, founder of Kaulkin Ginsberg. ?All vendors to the ARM industry have only advertising and a generally too small sales force to rely on for the sale of their product or service. In recognition of that need and because of our multiple connections to the market along with publishing the industry?s main communication vehicle, we decided to form Kaulkin Partners.?

Kaulkin Partners will distribute its services through (1) partnerships with a number of industry trade groups and associations; (2) a commissioned sales force calling on medium and large credit grantors; and (3) CollectionIndustry.com along with Credit & Collection Daily^SM, sister divisions of Kaulkin that have become the most important information source available to the industry.

?The combination of our association relationships, the sales force, our daily newsletter, and CollectionIndustry.com gives us the ability to reach a huge market of credit grantors and lenders who need accounts receivable management services,? said Kaulkin. ?We can reach them via the Internet, through their trade association, and by calling on them personally. No where else can you find such a powerful distribution system for this industry.?

?As the name implies, Kaulkin Partners will offer a limited set of high quality services that are solid companies offering value at fair prices. The initial product line will be anchored by CreditPro, a new comprehensive business credit report along with new technology offerings.?

Kaulkin Partners has appointed Steve Ruderman as vice president of sales of this new division. Steve has over 15 years of experience in credit and collections, and has authored several articles on the topic of outsourcing sales. He started as a collections manager at Sears, and from there he quickly moved into sales and sales management at Equifax and Amerix. ?Steve has a great combination of industry knowledge and entrepreneurial drive. We?re very excited to have him on the team,? said Kaulkin.

Steve Ruderman commented, ?I expect my team members will become advisors to their grantor clients on all kinds of job support needs. I believe having knowledgeable professionals to turn to will be much appreciated.?

Marv Kaulkin noted, ?In a short period of time we have been able to align with a number of associations and a ten member sales team. These resources under Steve?s leadership, combined with our daily newsletter, Credit and Collection Daily^SM, and CollectionIndustry.com, give us immediate traction in this market.?

About Kaulkin Ginsberg
Founded in 1989, Kaulkin Ginsberg has become the most important source of advice, information, and expertise for the Accounts Receivable/Customer Relationship Management industry. Having advised on almost 100 deals valued at over $2 billion for a variety of family, private equity and public companies, Kaulkin Ginsberg is the leading industry M&A and strategic advisor. Kaulkin?s interactive division, CollectionIndustry.com, has grown to become the most comprehensive, authoritative, and up to the minute information source available to the industry.

For more information:

Steve Ruderman
760-438-1741
sruderman@kaulkin.com