Kaulkin Ginsberg, the leading provider of advice, expertise and information to the accounts receivable management industry, will be presenting an analysis of how collection agencies make technology purchases at the Collection Advisor Technology (CAT) Expo on November 18, 2005.


“Industry executives who approach their technology purchases with this model in mind are more likely to create better returns on investment,” said Paul Legrady, Director of Kaulkin Ginsberg?s Research Group, who will be making the presentation. “Industry vendors who approach prospects with this model in mind are more likely to close sales.”


Legrady will describe the distinct stages of a successful collection technology purchase: planning, budgeting, negotiating, implementing and measuring return on investment. Developed by Kaulkin Ginsberg in 2005 together with industry executives, this model will be examined in detail during this presentation.


About the Presenter
As Director of the Research Group, Paul Legrady oversees custom research projects and publications focusing on the accounts receivable management industry including The Kaulkin Report 6th Edition, often referred to as the “industry bible.” Previously, Paul served as Research Manager of Thomson Financial, a leading provider of market information to the worldwide financial services industry, and as Research Manager of Term Sheet Intelligence, a provider of market research about venture capital transactions. Paul can be reached at 301-907-0840 ext. 104, or by email at plegrady@kaulkin.com.


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